typical behaviour:

slot your day across various stuff you’d get done.

put these on a to do list.

easy. max productivity obtained.

NO, we know it doesn’t work that way.

why?

we don’t acknowledge it, but Focus matters and we pay for it.

it’s currency is our cognitive capacity.

when you plan 2 hours of this then 3 hours of that and 30 minutes of break in between.

Focus depletes. mental bandwidth bleeds from one task to another.

multi-tasking is worse.

Focus is a bank account, multi-tasking is like withdrawing all your savings at once.

even applies to macro stuff.

why do you think, being employed + building a business together is so hard?

it’s not about time, but Focus.

Our minds cannot context switch so easily + is constrained by bandwidth.

In practice:

fill your day with highest priority tasks

fill your work-life with highest impact projects

fill your social circle with the most important people.

fin.